The Onset of the
Depression: 1928–1932
The Election of 1928
Despite the booming U.S. economy of the late 1920s, Calvin
Coolidge decided not to run for president again. In his place, Republicans
nominated the president’s handpicked successor, popular World War I
humanitarian administrator Herbert Hoover, to continue America’s
prosperity. Democrats chose New York GovernorAlfred E. Smith on an
anti-Prohibition platform. Hoover won with ease, with 444electoral votes
to Smith’s 87 and
with a margin of more than 6 million popular votes.
The Crash of 1929
Soon after Hoover took office, the good times
and successful run of the bull market came to an abrupt halt. Stiffer
competition with Britain for foreign investment spurredspeculators to
dump Americanstocks and securities in the late summer of 1929. By late
October, it was clear that the bull had been grabbed by the horns, and an
increasing number of Americans pulled their money out of the stock market. The Dow
Jones Industrial Average fell steadily over a ten-day period, finally
crashing on October 29, 1929. On this so-called Black Tuesday, investors
panicked and dumped an unprecedented 16 million shares.
The rampant practice of buying on margin (see The
Politics of Conservatism, p. 17), which had damaged Americans’ credit, made
the effects of the stock market crash worse. As a result, within one month,
American investors had lost tens of billions of dollars. Although the 1929
stock market crash was certainly the catalyst for the Great Depression, it was
not the sole cause. Historians still debate exactly why the Great Depression
was so severe, but they generally agree that it was the result of a confluence
of factors.
Consumer Goods and Credit
Ever since the turn of the century, the
foundation of the American economy had been shifting from heavy industry to consumer
products. In other words, whereas most of America’s wealth in the late 1800s had come
from producing iron, steel, coal, and oil, the economy of the early 1900s was based on
manufacturing automobiles, radios, and myriad other items that Americans could
buy for use in their own homes.
As Americans jumped on the consumer bandwagon,
an increasing number of people began purchasing goods on credit,
promising to pay for items later rather than up front. When the economic bubble
of the 1920s
burst, debtors were unable to pay up, and creditors were forced to absorb
millions of dollars in bad loans. Policy makers found it difficult to end the
depression’s vicious circle in this new consumer economy: Americans were unable
to buy goods without jobs, yet factories were unable to provide jobs because
Americans were not able to buy anything the factories produced.
Margin Buying
Consumer goods were not the only commodities
Americans bought on credit;buying stocks on margin had
become very popular during the Roaring Twenties. In margin buying, an
individual could purchase a share of a company’s stock and then use the promise
of that share’s future earnings to buy more shares. Unfortunately, many people
abused the system to invest huge sums of imaginary money that existed only on
paper.
Overproduction in
Factories
Overproduction in manufacturing was
also an economic concern during the era leading up to the depression. During
the 1920s,
factories produced an increasing amount of popular consumer goods in an effort
to match demand. Although factory output soared as more companies utilized new
machines to increase production, wages for American workers remained basically
the same, so demand did not keep up with supply. Eventually, the price of goods
plummeted when there were more goods in the market than people could afford to
buy. The effect was magnified after the stock market crash, when people had
even less money to spend.
Overproduction on
Farms
Farmers faced a similar overproduction crisis.
Soaring debt forced many farmers to plant an increasing amount of profitable
cash crops such as wheat. Although wheat depleted the soil of nutrients
and eventually made it unsuitable for planting, farmers were desperate for
income and could not afford to plant less profitable crops. Unfortunately, the
aggregate effect of all these farmers planting wheat was asurplus of
wheat on the market, which drove prices down and, in a vicious cycle, forced
farmers to plant even more wheat the next year. Furthermore, the toll that the
repeated wheat crops took on the soil contributed to the 1930s
environmental disaster of the Dust Bowl in the West (see The
Dust Bowl, p. 33 ).
Income Inequality
Income inequality, which was greater in
the late 1920s
than in any other time in U.S. history, also contributed to the severity of the
Great Depression. By the time of the stock market crash, the top 1 percent of
Americans owned more than a third of all the nation’s wealth, while the poorest 20 percent
owned a meager 4 percent
of it. There was essentially no middle class: a few Americans were rich, and
the vast majority were poor or barely above the poverty line. This disparity
made the depression even harder for Americans to overcome.
Bad Banking Practices
Reckless banking practices did not help the
economic situation either. Many U.S. banks in the early 1900s were little
better than the fly-by-night banks of the 1800s, especially in rural areas of the
West and South. Because virtually no federal regulations existed to control
banks, Americans had few means of protesting bad banking practices. Corruption
was rampant, and most Americans had no idea what happened to their money after
they handed it over to a bank. Moreover, many bankers capitalized irresponsibly
on the bull market, buying stocks on margin with customers’ savings. When the
stock market crashed, this money simply vanished, and thousands of families
lost their entire life savings in a matter of minutes. Hundreds of banks
failed during the first months of the Great Depression, which produced an even
greater panic and rush to withdraw private savings.
A Global Depression
The aftermath of World War I in Europe also
played a significant role in the downward spiral of the global economy in the
late 1920s.
Under the terms of theTreaty of Versailles, Germany owed France and
England enormous war reparations that were virtually
impossible for the country to afford. France and England, in turn, owed
millions of dollars in war loans to the United States. A wave of economic
downturns spread through Europe, beginning in Germany, as each country became
unable to pay off its debts.
Hoover’s Inaction
At first, President Herbert Hoover and
other officials downplayed the stock market crash, claiming that the economic
slump would be only temporary and that it would actually help clean up
corruption and bad business practices within the system. When the situation did
not improve, Hoover advocated a strict laissez-faire(hands-off)
policy dictating that the federal government should not interfere with the
economy but rather let the economy right itself. Furthermore, Hoover argued
that the nation would pull out of the slump if American families merely steeled
their determination, continued to work hard, and practiced self-reliance.
The Smoot-Hawley
Tariff
Hoover made another serious miscalculation by
signing into law the 1930 Smoot-Hawley Tariff, which drove the average
tariff rate on imported goods up to almost60 percent. Although the move was meant to
protect American businesses, it was so punitive that it prompted retaliation
from foreign nations, which in turn stopped buying American goods. This
retaliation devastated American producers, who needed any sales—foreign
or domestic—desperately. As a result, U.S. trade with Europe and other foreign
nations tailed off dramatically, hurting the economy even more.
The Reconstruction
Finance Corporation
When it became clear that the economy was not
righting itself, Hoover held to his laissez-faire ideals and took only an
indirect approach to jump-starting the economy. He created several committees
in the early 1930s
to look into helping American farmers and industrial corporations get back on
their feet. In 1932,
he approved the Reconstruction Finance Corporation (RFC) to
provide loans to banks, insurance companies, railroads, and state governments.
He hoped that federal dollars dropped into the top of the economic system would
help all Americans as the money “trickled down” to the bottom. Individuals,
however, could not apply for RFC loans. Hoover refused to lower steep tariffs
or support any “socialistic” relief proposals such as the Muscle Shoals
Bill, which Congress drafted to harness energy from the Tennessee River.
“Hoovervilles”
The economic panic caused by the 1929 crash
rapidly developed into a depression the likes of which Americans had never
experienced. Millions lost their jobs and homes, and many went hungry as
factories fired workers in the cities to cut production and expenses.
Shantytowns derisively dubbed “Hoovervilles” sprang up
seemingly overnight in cities throughout America, filled with populations of
the homeless and unemployed.
In 1932, Congress took the first small step in
attempting to help American workers by passing the Norris–La Guardia
Anti-Injunction Act, which protected labor unions’ right to strike.
However, the bill had little effect, given that companies were already laying
off employees by the hundreds or thousands because of the worsening economy.
The Dust Bowl
Farmers, especially those in Colorado, Oklahoma, New
Mexico, Kansas, and the Texas panhandle, were hit hard by the depression. Years
of farming wheat without alternating crops (which was necessary to replenish
soil nutrients) had turned many fields into a thick layer of barren dust. In
addition, depressed crop prices—a result of overproduction—forced many farmers
off their land. Unable to grow anything, thousands of families left the Dust
Bowl region in search of work on the west coast. The plight of these
Dust Bowl migrants was made famous in John Steinbeck’s 1939 novel The
Grapes of Wrath.
The “Bonus Army”
Middle-aged World War I veterans were
also among the hardest hit by the depression. In 1924, Congress had agreed to pay
veterans a bonus stipend that could be collected in 1945; as the
depression worsened, however, more and more veterans demanded their bonus
early. When Congress refused to pay, more than20,000 veterans formed the “Bonus Army” and
marched on Washington, D.C., in the summer of 1932. They set up a giant, filthy
Hooverville in front of the Capitol, determined not to leave until they had
been paid. President Hoover reacted by ordering General Douglas
MacArthur (later of World War II fame) to use force to remove the
veterans from the Capitol grounds. Federal troops used tear gas and fire to
destroy the makeshift camp in what the press dubbed the “Battle of
Anacostia Flats.”
Hoover’s Failure
Hoover’s inability to recognize the severity
of the Great Depression only magnified the depression’s effects. Many
historians and economists believe that Hoover might have been able to dampen
the effects of the depression by using the federal government’s authority to
establish financial regulations and provide direct relief to the unemployed and
homeless. However, Hoover continued to adhere rigidly to his hands-off
approach. This inaction, combined with Hoover’s treatment of the “Bonus Army”
and his repeated arguments that Americans could get through the depression
simply by buckling down and working hard, convinced Americans that he was unfit
to revive the economy and destroyed his previous reputation as a great
humanitarian.
The Election of 1932
When the election of 1932 rolled
around, all eyes focused on the optimistic Democratic governor of New York, Franklin
Delano Roosevelt. A distant cousin of former president Theodore Roosevelt,
FDR promised more direct relief and assistance rather than simply benefits for
big business. Republicans renominated Hoover, and the election proved to be no
contest. In the end, Roosevelt won a landslide victory and carried all but six
states.
REFERENCE
GALBRAITH, JOHN
KENNETH. The Great
Crash: 1929 .
Boston: Mariner Books,1997.
KENNEDY, DAVID M. Freedom from Fear: The American
People in Depression and War, 1929–1945 . New York: Oxford University
Press, 2001.
KINDLEBERGER,
CHARLES P. The World in
Depression, 1929–1939 .
Berkeley: University of California Press, 1986.
LEUCHTENBURG,
WILLIAM E. Franklin D.
Roosevelt and the New Deal. New York: Perennial, 1963.
SCHLESINGER,
ARTHUR M., JR. The Age of
Roosevelt, Volume I: The Crisis of the Old Order, 1919–1933 . Boston: Mariner Books, 2003 .
———. The Age of Roosevelt, Volume II: The Coming of the
New Deal, 1933–1935 .
Boston: Mariner Books, 2003.
———. The Age of Roosevelt, Volume III: The Politics of
Upheaval, 1935–1936 .
Boston: Mariner Books, 2003.
WORSTER, DONALD. Dust Bowl: The Southern Plains in
the 1930s.
New York: Oxford University Press, 1982.
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